1 gotta be greater than or equal to book OAL for the bullet and charge
2 gotta plunk in the gun
3 gotta fit in the mag
Mostly agree.
1) Good advice for a novice loader. But, it doesn't have to be greater than or equal, the OAL can be shortened. However, the load must be worked up, starting with a lower min charge. It is best, however, to look around for load data that lists an OAL that matches your criteria.
2)
This is the starting point for me. Any new bullet profile that I add to my inventory will first be checked for plunk in a couple of my guns known to have a short leade. I generally like to find the max plunk, and then subtract 0.020" for insurance. I have one bullet profile (RMR 45 230gn Hardcore Match, no longer made) that must be seated very short to plunk in most of my 45acp guns - 1.200". I have RMR 230 gn plated RN bullets that I can seat all the way to SAAMI max of 1.275" and still plunk. If I tried to seat these at 1.200", the ogive would be recessed inside the case.
3) Absolutely. Some bullet profiles, like flat-nosed, may need to be seated shorter than SAAMI max in order to fit in some mags.
I will add #4 to that list.
4) It must feed reliably. Some bullet profiles feed better at a certain OAL. Some experimentation may be required. The RMR 230 plated bullets I mentioned feed most reliably between 1.230 to 1.255", so I generally load those to 1.245".